Sturgis Rally
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Originally posted by Buck Lovell on Tuesday, 06 March 2012 in Buck Lovell's - American Biker Blog



(March 6, 2012--Manchester, CT) Hot Leathers, the industry leader in motorcycle apparel and accessories is ready to do Daytona Beach Bike Week with 10 full days of action packed events and activities March 9-18, 2012. For those in the know, every year Hot Leathers makes their presence known at this annual motorcycle celebration and they are looking forward to making their yearly trek down to Daytona this year and are fired up and ready to go with Official Daytona Beach Bike Week Merchandise!

Hot Leathers is proud to once again be an official merchandiser for this renowned bike festival and with an estimated 500,000 bikers rolling through the hot sands of Daytona Beach, this week is sure to be the ultimate once-in-a-lifetime experience for bikers from all over the U.S. In addition to potentially record-breaking crowds, there will also be a number of trendy parties and an impressive array of bikes, rides and entertainment throughout the entire week.

Hot Leathers will be a proud presenting sponsor for the 5th Annual 'Biker Fusion' fundraising event during Daytona Beach Bike Week, an annual fundraising event that boasts an impressive lineup that includes a live auction, dazzling entertainment and a display of great bikes from a remarkable cast of builders, along with an array of motorcycle industry elite. Biker Fusion will be held on Thursday, March 15 at the Dog House Bar & Grill on Main Street in Daytona and features Hot Leathers as a sponsor of this annual fundraising benefit with Soldiers' Angels, a volunteer-led non-profit that provides aid and comfort to active servicemen and women of the U.S. military as well as veterans and their families.

Another big event not to be missed during Daytona Beach Bike week will be the Hot Leathers National Model Search! Known for its hot parties, hot bikes and hot biker babes, Hot Leathers will once again be shooting the winners of their online model search. Winners of their annual model search will depict the spirit of Hot Leathers and will get to star in a professional photo shoot with a Hot Leathers Staff Photographer on Wednesday, March 14, 2012. The winners will also be featured nationally in a variety of Hot Leathers media including their popular annual catalog, on their website and in other promotional materials. Models will also be able to keep a couple of Hot Leathers tees they've modeled during the shoot.

Hot Leathers' impressive selection of merchandise will also be showcased at a number of featured locations throughout the week including Main Street, the International Speedway and the Cabbage Patch. Wherever you find yourself during Daytona Beach Bike Week, a Hot Leathers location is sure to be nearby. So if you're planning on heading down to do Daytona make sure to keep an eye out for the distinctive and sizzling styles of Hot Leathers one-of-a-kind merchandise.

Hot Leathers has been serving the motorcycle community for over 25 years and is the leading motorcycle apparel and merchandiser in the country. Want to stay updated on all the Hot Leathers events, specials, follow the Hot Leathers trailers around the country and get the first glimpses of Officially Licensed Merchandise? Then be sure to "Like" Hot Leathers on their Facebook Page at You can also follow them on Twitter at!/HotLeathers.
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